Syllabus

Ternopil Ivan Puluj National Technical University

Каф. комп'ютерних наук

Business planning

syllabus

1. Educational programs for which discipline is mandatory:

# Educational stage Broad field Major Educational program Course(s) Semester(s)
1 master's 12. Інформаційні технології 122. Комп’ютерні науки та інформаційні технології (магістр) 5 9

2. The course is offered as elective for all levels of higher education and all educational programs.

3. Information about the author of the course

Full name Strutynska Iryna
Academic degree PhD
Academic title Assoc. Prof.
Link to the teacher`s page on the official website of the department
Е-mail (in the domain tntu.edu.ua)

4. Information about the course

Study hours structure Lectures: 28
Practical classes: 14
Laboratory classes: 0

Amount of hours for individual work: 78
ECTS credits: 4,0
Teaching language english
Form of final examination exam
Link to an electronic course on the e-learning platform of the university https://dl.tntu.edu.ua/bounce.php?course=4918

5. Program of discipline

Description of academic discipline, its goals, subject of study and learning outcomes

Business Core Learning Goals
1. Students will be skilled in critical thinking and decision making, as supported by the appropriate
use of analytical and quantitative techniques.
2. Students will apply functional area concepts and theories appropriately.
3. Students will be effective communicators who can prepare and deliver oral and written
presentations using appropriate technologies.
4. Students will be sensitive to the ethical requirements of business activities.
5. Students will tackle strategic and organizational challenges with innovative solutions.
On successful completion of the module, students will be able:
1. To research progressive experience in a field of start-up movement and entrepreneurship
2. To determine objectives of development and a structure of a business project
3. To apply strategic planning while choosing an alternative for developing business
4. To determine a structure and succession in developing a business project in a certain sphere of
business
5. To research factors of external environment and develop a marketing plan
6. To research factors of internal environment and develop a plan of resource supply
7. To determine organizational aspects of a business, distribute obligations and responsibilities for
implementing a business project
8. To develop a strategy of financing, to evaluate risks and breakeven point of a business project
9. To carry out an expertise (a crash test ) of a business project

The place of academic discipline in the structural and logical scheme of study according to the educational program

Prerequisites. List of disciplines, or knowledge and skills, possession of which students needed (training requirements) for successful discipline assimilation

Some technical and soft skills. Interested create business project

Contents of the academic discipline

Lectures (titles/topics)

List of the main sessions of the course.
1. A business plan in a market system
2. Preparatory stage of a business plan development
3. Succession of a business planning process
4. Research factors of external environment and development of a marketing plan
5. Research factors of internal environment and development of a production plan
6. Development of an organizational plan
7. Development of a strategy of financing and a financial plan
8. An expertise of a business project

Practical classes (topics)

1. A business plan in a market system
- Business game «Solve a puzzle of business», teamwork.
2. Preparatory stage of a business plan development
- Business game «Business model CANVAS», teamwork.
2SUCSID training course: “Start-up projects business planning” 530349-TEMPUS-1-2012-1-FR-TEMPUS-JPHES
3. Succession of a business planning process
- Mini training «FIRST CAPITAL - FIRST STEPS».
4. Research factors of external environment and development of a marketing plan
- Training «FIRST CAPITAL - GLOBAL» (development of a marketing plan), teamwork
5. Research factors of internal environment and development of a production plan
- Training «FIRST CAPITAL - GLOBAL» (development of a production plan), teamwork
6. Development of an organizational plan
- Training «FIRST CAPITAL - GLOBAL» (development of an organizational plan), teamwork
7. Development of a strategy of financing and a financial plan
- Training «FIRST CAPITAL - GLOBAL» (development of financial plan), teamwork
8. An expertise of a business project
- Business games «Strict judge».
- Presentation the group project.

Learning materials and resources

[1] Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers Paperback. Author: Alexander Osterwalder, Yves Pigneur. Publication year: 2010
[2] The Business Forecasting Revolution: Nation, Industry, Firm. Contributors: F. Gerard Adams - Author. Publisher: Oxford University Press. Place of publication: New York. Publication year: 1986. Page number: iii
[3] Mastering Business Planning and Strategy: The Power of Strategic Thinking. Contributors: Paul Elkin - Author. Publisher: Thorogood. Place of publication: London. Publication year: 1998.
[4] Successful Business Planning: Energizing Your Company's Potential. Contributors: Norton Paley - Author. Publisher: Thorogood. Place of publication: London. Publication year: 2004.
[5] Business Planning and Financing: The Nuts and Bolts of a Strategic Plan. Contributors: Hugo Daems - Author. Publisher: Author House. Place of publication: Bloomington, IN. Publication year: 2005.
[6] The New Corporate Facts of Life: Rethink Your Business to Transform Today's Challenges into Tomorrow's Profits. Contributors: Diana Rivenburgh - Author. Publisher: AMACOM. Place of publication: New York. Publication year: 2013.
[7] Corporate Strategic Business Sourcing. Contributors: Kevin R. Maromonte - Author. Publisher: Quorum Books. Place of publication: Westport, CT. Publication year: 1998.
[8] Corporate Business and Capitalist Classes. Contributors: John Scott - Author. Publisher: Oxford University Press. Place of publication: Oxford. Publication year: 1997.

6. Policies and assessment process of the academic discipline

Assessment methods and rating system of learning results assessment

Clear description of each element of the business model for your business 90%
including:
Customer segments – 10%
Value propositions – 10%
Channels – 10%
Customer relationships – 10%
Revenue streams – 10%
Key resources – 10%
Key activities – 10%
Key partnerships – 10%
Cost structure – 10%
 A reference list and bibliography including statistics, market surveys, consumer survey
results and websites investigated for this proposal 10%


Table of assessment scores:

Assessment scale
VNZ
(100 points)
National
(4 points)
ECTS
90-100 Excellent А
82-89 Good B
75-81 C
67-74 Fair D
60-66 E
35-59 Poor FX
1-34 F
Approved by the department
(protocol №
on «
»
y.).